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DQR codes have more power than ever before!
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QR coupons redeemed via mobile will reach 5.3 billion by 2022.
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Coded coupons redeemed via mobile in 2017 approached about 1.3 billion.
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Over 1 billion mobile devices will access coupons through QR codes by 2022.
“Apple’s addition of QR code reading facilities directly addresses a major barrier for use in Western markets. The lack of an in-built reader had been a hindrance, with consumers needing to download a separate QR code scanner app,” – Juniper Research Analyst Lauren Foye
And big brands are taking notice. Marketers are once again harnessing QR codes as a tactic to engage and convert consumers. As brand experiences continue to change and consumers become increasingly mobile. QR codes have more power than they ever have before.